Friday, March 30, 2012

The Stories in Vetrazzo Surfaces

Vetrazzo is a collection of recycled glass and concrete slabs that can be used in almost any application where you would use granite or marble. The color palette is diverse and offers something for everyone, from  the very subtle like the Flint Glass collection to the very bold like the Ruby Red. 

We've written about this product before, and yesterday evening I had the pleasure of attending a presentation given by Mary Warner, Vetrazzo's Brand Manager.  The meeting was presented by Contempo Tile and the ASID Intermountain and was held at Contempo's Salt Lake City tile showroom.   During the event, I posted some interesting points on Twitter while Mary was speaking, so I am excited to write a post about what I learned so that I can share more of it with you.    

Clockwise from left: Alehose Amber with Patina, Alehouse Amber, Ruby Red, Glass House, Floating Blue.
Photo: MGS by Design
Perhaps my favorite thing about the presentation, aside from the fact that I learned more about the product, was the opportunity to hear the story, and to hear Mary's genuine passion for the product.  Her excitement shows when she speaks, and that always says a lot to me about a product. 

Vetrazzo's first recycled glass and concrete slabs were made in the late 1990s in California, and created such a buzz that a brand was born and their manufacturing facility opened in 2006.  Today, although the manufacturing has moved to Georgia, the attention, passion, and story in each slab remains the same.

The company's tag line is "A story in every surface" and that goes beyond being a marketing line and is literally visible in everything they create.  In addition to presenting a green product, the slabs are unique, varying slightly based on the post-consumer and post-industrial waste available to them at a given time.  While they do have a "recipe" for each color, and the finished product will fall within a range of acceptable resemblance to the samples they provide, subtle variations will occur.  For instance, Mary mentioned that one particular color, Alehouse Amber, will appear slightly lighter or darker depending on the time of year the slabs are made, based on peoples' beer of choice.  In the Summer months, lighter colored amber bottles are more common because they reflect the lighter beer consumed in the Summer, while in the Winter when people are consuming more dark beer, the amber colored glass available for use tends to be darker.  

Vetrazzo Alehouse Amber with and without Patina.
Photo: MGS by Design

Beyond all of the colors offered, an additional finish called Patina is applied to several of them to further expand the collection.  Patina creates a darker background and changes the feel completely.

Vetrazzo Ruby Red with and without Patina
Photo: MGS by Design
A lot of green products make a lot of claims, but one of the things that stands out about Vetrazzo is that they  actively keep waste out of landfills.  A single slab contains the equivalent of 700-1,000 glass bottles.  They make a difference! The glass comes from multiple post-consumer and post-industrial sources, like the bottles I mentioned in Alehouse Amber, but also all types of glass ranging from architectural glass from windows and doors in abandoned buildings, to industrial waste from the manufacturing of red glass dishes (think those fancy red holiday goblets) as is the story behind Ruby Red.

The flint glass line features plentiful "regular" glass from things such as jam jars and other everyday glass items that would otherwise end up in landfills.

Vetrazzo Champagne Flint and Martini Flint
Photo: MGS by Design

Millefiori (a thousand flowers) is a unique and fun blend that utilizes rejects and over runs of continuous ribbon glass from the world's largest art glass manufacturer, which results in a brilliant and eye catching color combination.

Vetrazzo Millefiori
Photo: MGS by Design








5 comments:

Steph@TheGraniteGurus said...

Awesome post Aimee!
I learned things I didn't know. Great pictures too.
Vetrazzo is a great product, I can see why their employees have such passion about their work.

Nicole Zeigler, CKBR, Allied ASID said...

Nice summary, and fun event! It is a really cool product and I look forward to having the chance to use it!

Gloria Graham Sollecito, AKBD said...

Great post! Beautiful material, very artsy looking. I would love to have the opportunity to spec it.

Mini said...

Are you looking for Bottles? Then Teja Scientific is the best place t o buy Amber Colored Bottles.

Dorado StoneDistributors said...

Great Photos and INFO!

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